Challenge:
One of the biggest issues for online shoppers is the inability to physically engage with a product. For this reason, product videos are one of the best ways to optimize a listing for conversion. Product videos let shoppers receive large amounts of information quickly and helps them envision how a product looks, functions and solves their issue visually in an engaging way.
For this video I did not have access to a location or props to shoot, so I was tasked with creating an engaging animated video. I was able to leverage the design images utilized in the Amazon listing in order to create a fun and informative animated video.
Client:
Cheraboo
Role:
Producer, Editor, Motion Designer